The University of Derby
The Derbyshire Business School – Faculty of Business, Computing and Law代写留学生论文Module 6IM005 – Strategy Concepts and Applications
ASSIGNMENT - Coursework 2 (80%)
This assignment is based on the Nestle in 2008 case study from DeWit and Meyer (2010) Strategy, Process, Content, Context, 4th Edition, Text and Cases. The case study can be found on pages 773-795.
Task:
You are required to write a report (in typewritten form) of 2500 words (+/- 10%), that uses the strategy concepts from Chapters 4, 5 and 6 in DeWit and Meyer to:
Critically evaluate the [Nestle] organisation at the CORPORATE level, in particular to:
/Identify the cross-business synergies within the organisation throughout its history
Outline the corporate growth directions of the company throughout its history
Highlight the corporate management mechanisms used by Nestle to leverage its synergies
Outline any future scenarios for Nestle’s corporate-level strategy, based on the integrated organisation and portfolio organisation perspective.
[Note: Your evaluation of the case scenario is at the case date – i.e. when it was published. All the information you need is in the case, and in the relevant chapters of DeWit & Meyer].
Submission Date:
代写留学生论文 To Student Office in ‘B’ Block by no later than 4pm on FRIDAY 3RD DECEMBER. Late submissions are NOT ACCEPTABLE and will be recorded as a referral. There are NO EXCEPTIONS!! Please check the new UG Regulations on ECF’s and failure to submit work on time!!
J. Milligan
22 October 2010